The Marie Antoinette blush: a trend that blends Rococo and TikTok

If TikTok has given anything a boost lately, it’s blusher – thanks to a trend that fuses Rococo aesthetics with today’s beauty world. The Marie Antoinette blush brings back the spirit of Versailles ballrooms, but in a modern, wearable form. Blusher is once again applied generously, with a touch of drama and elegance – just as the queen known for her opulence and charm might have done.


The idea is simple: your cheeks should look as if they’ve flushed naturally after laughter or a walk in the cold. The blusher is applied high on the cheekbones, sometimes extending towards the temples, to give the face a fresher, softer appearance. The goal is to create a natural yet noticeable glow – as though the colour comes from within the skin itself.


After years of minimalism, the Marie Antoinette blush brings back colour, texture and a hint of theatricality to the everyday look!